Make Claude actually know your business.

Free, in 30 minutes.

Claude interviews you once, writes your Business Brief, and stops giving you generic answers. Then join the free community, where I show you how I run my business with it. No tech skills needed. Bring a cuppa ☕

Get free access

From this to this

Same question. Different Claude.

Left: Claude knows nothing about the business. Right: six minutes later, after the Business Brief. That's your Business Brief, and it's free.

The same Facebook post request: a generic post before the Business Brief, and a personal, local post after it

Sound familiar?

We've adapted before.

Remember when marketing meant an ad in the Yellow Pages? Then came the internet. Social media. Google ads. Every time, we learnt it and we pivoted. Now there's AI, and it's moving faster than any of them.

You tried ChatGPT once.

You got generic rubbish, so you closed it. Or you bought the prompt pack and still couldn't make it work. That's not you. It just didn't know your business.

It's all moving so fast.

Your feed's full of flashy AI videos that never show how it applies to you. Most people haven't worked it out. You haven't missed the boat.

You don't have time to experiment.

That's exactly why we do it together, step by step, in one sitting.

Your Business Brief

What we'll do together

1
Set Claude up properly, once.
Copy one prompt, and Claude interviews you about your business, one question at a time. I do mine on screen while you do yours.
2
See the difference.
We ask Claude the same question before and after. You see it go from generic to sounding like you.
3
Keep your information safe.
Three settings to check, and a short list of things you should never paste in. You stay in control.

You'll finish with an AI assistant that knows your business, your customers and how you like to sound. Ready to use straight away.

Who's running it

I'm Spencer.

I'm 50, I've been in business for 30 years, and I run small businesses too. Over the years my attention span's got shorter, my to-do list's got way longer, and my mental cup is so full, anything I use has to be stupid simple.

I jumped into AI early and made all the mistakes. Now Claude and I have built the Stupid Simple System, one simple set of tools that do the heavy lifting, and they got me out of the trenches. Most of my small business mates still aren't using AI, and I don't want our generation left behind.

What you get, free 👇

✓Your Business Brief: a 30-minute video where Claude interviews you about your business. Works on free Claude
✓The free Stupid Simple AI community: questions, wins and a resources library
✓A live Ask Me Anything every Thursday. Nothing is too basic
✓One short email a day for a week: how I actually use Claude, one piece at a time

Good questions

Honest answers.

Is it really free?+

Yes. No credit card, nothing to buy. The Business Brief and the community are free. Full transparency: I also run the Stupid Simple Setup, a paid six-week group where we set the whole system up together. You'll hear about it, and you never have to join.

I'm not good with technology. Will I keep up?+

This was made for you. It's the basics, one step at a time, and you can pause the video whenever you need to.

Which AI do I need?+

Claude, made by Anthropic. The free plan is fine, and I show you how to set up an account if you haven't got one.

Is my business information safe?+

It's covered in the Business Brief video. You'll learn which settings to switch on and what never to share.

Get free access now.

Your Business Brief · The community · Thursday Ask Me Anything